Social Media Marketing Workshop -putting the 'so what' behind social media
£118.80
Social Media Marketing Workshop -putting the 'so what' behind social media

Social Media Marketing Workshop -putting the 'so what' behind social media

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MSE

103a Oxford Street

London, United Kingdom

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JOIN US FOR OUR POPULAR HALF DAY TRAINING WORKSHOP AND LEARN HOW TO CREATE A SUCCESSFUL SOCIAL MEDIA STRATEGY FOR YOUR BUSINESS - FROM ANDREW DAVIS - FORMER MARKETING MANAGER OF MYSPACE

WHAT’S IT ALL ABOUT…?

This half day workshop will take you through the latest advanced strategies and tactics for using social media as an important marketing tool to get you results. We aim to advance your content strategy and community management practices so you get the most return for your social media efforts.


WHAT WE’LL COVER?

  • Where is social media right in 2016?
    • Identifying different elements that make up social media
    • Understanding how social media integrates with your marketing strategy
    • Analysing a simple yet proven framework to reach business goals
  • Advanced tactics on how to drive traffic to your website
    • Looking at the visual web and understanding different algorithms for the social platforms
    • Understanding social media’s role with search
    • Knowing how to get people to take action on your website
  • Building and managing social media platforms and relationships
    • Looking at the best tools available to manage and engage conversations
    • Determining your personality online
    • Measuring KPIs and metrics
  • Tools
    • Demonstrating the most efficient and effective tools around to help build your business fast
    • Knowing how to identify the right tools and not the new shiny toy
  • What is next in social media
    • Look at what is next in social media and how to capitalise on it
  • Hands-on exercises and homework
  • Developing tactics to apply and grow your business
  • Case studies that demonstrate success and failure
  • In-class business consultancy for attendees

WHO SHOULD ATTEND

  • Marketing professionals
  • Public relations professionals
  • Digital marketing professionals
  • Advertising professionals
  • Journalists & media professionals

HOW WILL YOU BENEFIT

  • You will have a clear understanding of where your company sits in the social media space in 2016
  • You will know how to pitch
  • You will know how to save time and money with tried-and-tested social media tools
  • You will know the importance of a mobile site and what content works for your target customers
  • You will be able to analyse techniques to prove if your content works and what to do if it does not
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Location

MSE

103a Oxford Street

London, United Kingdom

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