£199 – £229

Social Media Marketing Workshop

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Saunders House

52 - 53 The Mall, Ealing

London

W5 3TA

United Kingdom

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Social Media Marketing


1 Day Workshop - Social Media Marketing

Social media should be an integral part of the marketing strategy for every business, small or large. Do you have a company Facebook or Twitter account but are unsure how to use it to raise your brand awareness or increase sales? Have you set up your Linkedin profile but don't know how it can attract new business?


Our one day course will teach you how Facebook, Twitter and LinkedIn can be used to raise your brand awareness and attract a new audience. In a fun filled interactive day let us take you through the maze of Social Media do’s and don’ts.


Join us for an info packed practical 1 day workshop - just bring your laptop or tablet!


Who should Consider This Workshop?


  • Small/SME business owners or Social Media Managers

  • Marketers

  • ANYONE using Social Media for Business


What will I learn?

Following this training course, I will be able to:

  • Understand the main differences between marketing on Facebook, Twitter and Linkedin

  • Engage with my target audience, creating brand awareness

  • Reach new audiences, customers and partners

  • Understand important strategies to boost organic reach

  • Effectively use Social Media to build a community of prospective customers

  • Create a Social Media strategy to create sales

  • Leave with practical knowledge and tools that will allow me to Create an easy to follow but effective Social Media Marketing Plan


Course Overview

Social Media Basics

  • What is Social Media?

  • Creating a great First Impression

  • Engagement - how to converse with your target audience

  • Build meaningful relationships through Social Media

  • Understand and setting your Social Media goal


Your Social Media Audience

  • Who is your target audience and where will you find them

  • Which platforms are the right ones for your business?

  • Building your brand across different social media platforms


Facebook Social Media Marketing

  • First Impressions - Customising your Facebook Page to ensure that it is in line with your Brand

  • Facebook Live - how you can effectively raise Brand awareness

  • Competitions & promotions - don't fall foul of Facebook guidelines

  • Exploring new opportunities to promote your business through Facebook Places

  • Exploring new opportunities to promote your business through Facebook Deals

  • How to increase engagement, lead generation and sales through Facebook


Twitter Social Media Marketing

  • First Impressions - Customising your Twitter Page to ensure that it is in line with your Brand

  • Engagement - Increasing awareness and visibility of your brand

  • Build your network and easily manage your twitter streams

  • Best practice for building a reputable page

Linkedin Social Media Marketing

  • How to create a professional profile

  • How to create a professional headline which will get you noticed

  • How to use Linkedin to market your business or organisation

  • Linkedin's etiquette

  • Using Groups to build your online visibility

  • Developing your company profile on LinkedIn


Just bring along a laptop or tablet to join in the fun. Don't forget to have your Facebook, Twitter & Linkedin login details - it's great to update it as we go along!

Tea, coffee and a buffet lunch will be provided.

Please arrive early to get yourself set up and enjoy a little networking time with your colleagues.

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Date and Time

Location

Regus

Saunders House

52 - 53 The Mall, Ealing

London

W5 3TA

United Kingdom

View Map

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