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Social Media Strategy and Digital Advertising- Google Digital Garage worksh...

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Holiday Inn Corby - Kettering A43

Geddington Rd

Corby

NN18 8ET

United Kingdom

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Digital Marketing is one of the most common areas we get asked for advice about.

While most people know that Facebook, Twitter and other social media sites can be used to promote their business, they often rush on to digital platforms without understanding how they should be marketing their business, or without devising and developing an appropriate strategy.

Delivered by Google Digital Garage, this workshop will guide businesses through key areas of social media strategy and digital advertising.

Social Media Strategy

Harness the power of social media for business to reach new audiences and turn them into valuable customers.

Key focus of the session:

- The key social media platforms for businesses to use in 2018

- Understanding your customers

- How to build a social media strategy for a business based on business goals.

- How to define a set of brand guidelines for a business on social media.

- What content should you post.

Introduction to Digital Advertising

Discover how to attract new customers by optimising your presence on Google, learn to gather consumer insights, and get started with online advertising such as:

Search advertising

- Advertising on search engines like Google or Bing

Display advertising

- Advertising on a variety of publisher websites

Social media advertising:

- Facebook

- Twitter

- LinkedIn

This workshop is delivered by Google Digital Garage in partnership with Northamptonshire Growth Hub as part of the Northamptonshire Business Expo.



*Non-Attendance

Please note that if you book on Northamptonshire Growth Hub events and fail to attend on two occasions without letting us know, we reserve the right to refuse to accept bookings from your business in the future.




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Date and Time

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Holiday Inn Corby - Kettering A43

Geddington Rd

Corby

NN18 8ET

United Kingdom

View Map

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