£119

Social Media Success Bootcamp

Event Information

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Date and Time

Location

Location

The Boardroom

The Hub

Blackfriars Street

Stamford

PE9 2BW

United Kingdom

Refund Policy

Refund Policy

Refunds up to 1 day before event

Event description

Description

Best way to Social Media Success? Begin.

You know you should, you know your competitors are, you know who your customers are, but something has held you back utilising social media marketing. Is it overwhelm? Is it lack of confidence? Is it where on earth do I start?

In which case, this bootcamp is for you.

An expert hand to navigate the social media marketing map.

Starting with your marketing plan, we will guide you through the key elements of getting your social media marketing off to the right start. Your branding, your target audience, your unique selling proposition.

Just because you can, doesn't mean your should

Not every social media platform is right for your business. We will discuss the pros and cons of each platform, what makes them unique and where your audience are more likely to respond to your marketing. Keeping in mind the investment you will make in your marketing in both time and money, we will also discuss which platforms to ignore, better to be excellent on one than mediocre on many.

Who are you targeting?

We will identify your most profitable customer and work on designing a social media marketing plan than resonates with them. That customer may not be the customer you have now though.

The perfect post

Half the challenge is knowing what to post. The other half is knowing how to post it on the platform where it will have the biggest impact. Each platform is different but the key elements of a perfect post transcend all of social media. We will talk about your brand, images sizes, copywriting, call to action, hashtags, tagging and all the other tricks and tactics that ensure your content is making an impression.

Being present is not enough

What's a post without engagement? It's like a stand up comedy show without the laughs. Depressing. Engaging with your audience is an art and one that generates leads so worth mastering. The principles transcend social media, so you will discover the right way and be clear on the wrong way to engage with your audience.

A little boost goes a long way

Sometimes it is necessary to invest more than just time. Paid advertising is a necessary evil of social media to grow your business. But unlike a magazine advert, spending money on social media advertising is measurable and can deliver fantastic results from the audience that you want to reach. We will explore paid advertising and how to make it work for you.

Experts in their field

We will also be inviting a branding and graphic design expert to help you understand the importance of presentation in your social media marketing, and an experienced copywriter to hone your 'call to actions'. More information on this will be available closer to the time.

More than a workshop

This Social Media Success Bootcamp is practical, interactive, learning by doing, so that what you take away has already been put into practice. You will get a set of notes sent to you to use to refresh your memory and I always offer time for a call afterwards to pick up any loose ends.

At the end of the workshop you will have the knowledge to start using social media tactically and strategically to grow your brand and build an audience.

Please note

For this to be of most value to you, it will help that you have a Facebook personal profile set up, a twitter account, an instagram account or a LinkedIn profile. It really will help if you have used social media to some extent either personally or in business.

This workshop is practical and you will be exploring the social media platforms, so please bring a laptop, your phone or ipad and make sure it is fully charged. We charge extra for electricity. Not really!

A buffet lunch and refreshments are included in the price of the workshop.


FAQs

What are my transport/parking options getting to the event?

The nearest car parking is on Wharf Road, Stamford, PE9

Where can I contact the organiser with any questions?

Please email: alison@retailpost.co.uk

Is my registration/ticket transferrable?

If you want to transfer the ticket to another person you may do so. Please advise the organiser by email: alison@retailpost.co.uk

If you wish to defer your attendance to another workshop, please advise the organiser by email: alison@retailpost.co.uk at least 24 hours in advance. (Subject to availability of subsequent workshops.)

What is the refund policy?

If you are unable to attend the workshop, please advise the organiser by email: alison@retailpost.co.uk at least 48 hours in advance for a full refund. Shorter notice cancellation may be refunded or deferred to subsequent workshops at the organiser's discretion. A 'no show' will not be refunded or deferred if no contact has been made prior to the start of the workshop.

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Date and Time

Location

The Boardroom

The Hub

Blackfriars Street

Stamford

PE9 2BW

United Kingdom

Refund Policy

Refunds up to 1 day before event

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