Sales Ended

"Social Media - the Essentials" with Paul Sullivan BBC's Apprentice 2016

Event Information

Share this event

Date and Time



Holiday Inn Express London - Stansted Airport

London Stansted Airport

CM24 1PY

United Kingdom

View Map

Refund Policy

Refund Policy

No Refunds

Friends Who Are Going
Event description


We are delighted to welcome back Paul Sullivan successful businessman, owner of MODEDAWEB and candidate on the 2016 series of BBC's The Apprentice.

Hear from the Expert

Paul will be running a half day workshop to help increase your reach, brand awareness and messaging across social media platforms.

This will be an interactive session to get you involved and show you how best to use the tools available to you.

This isn’t simply a matter of producing tweets and updates but by putting together a comprehensive strategy, using curated content, content sharing, managing communications really drives growth on social media platforms - so get yourself booked on before it's too late!

The world of social media is changing rapidly, with new updates and networks being released at the blink of an eye, how are you supposed to keep up? That’s where experts like Paul come in. This workshop is designed to keep you on top of the latest changes and updates within the industry.

You will learn about Content and Social Media

Covering off the basics of setting up effective social media accounts. Content creation and content sharing strategies. Facebook Ads and why. Why you should use Linkedin and c other tools to help you get started.

Course Content

Buyer Personas & Content

  • Using personas to create content
  • What are buyer personas and how do I create and use them?


  • 14 Steps to a better Twitter Profile
  • Content Sharing and Why


  • Set up a great Facebook Business Page
  • Content & Content Sharing
  • Paid Ads & Facebook Audiences


  • Optimise your profile, shout loud and long
  • Create a company Page and use it
  • Linkedin Content Strategy

Other Tools

  • Authority Building with Social Media Tools
  • Grow your audience with Keywords

There will be an opportunity for Q&A at the end of the session to ensure you have a full understanding of the mornings topics to enable you to take away and put in place within your own business.

Who should attend?

If you are a novice or perhaps struggling to keep up with the rapidly evolving world of social media and how to use it effectively as part of your marketing and sales strategy... this is for you.

Even if you are an "expert" in this field, we encourage you to come along as there is always something new to learn!

Networking Opportunity

Everyone in attendance will be there for the same thing – to learn. However, don’t just sit and leave once it’s over. Take advantage and create valuable business contacts with fellow delegates, share details of your business and what you've tried, what worked and what your've struggled with in respect of social media.

Networking with others is important to your business, you never know who you could meet from your next client, collaborator or even a new employer so be sure to bring plenty of business cards, just in case.

Places are limited to book your's early to avoid disappointment.

Thanks to our Sponsors

Holiday Inn Express


What are my parking options ?

There is plenty of free parking available at the venue.

What can I bring into the event?

Business cards and laptop/tablet so you can try as you learn and more importantly YOUR ATTENTION!. Free Wifi will be available.

How can I contact the organiser with any questions?

Please email Julie Budden

What's the refund policy?

There are no refunds available for this event. If you are unable to attend, you may send a colleague in your place however we require prior notification thereof.

Share with friends

Date and Time


Holiday Inn Express London - Stansted Airport

London Stansted Airport

CM24 1PY

United Kingdom

View Map

Refund Policy

No Refunds

Save This Event

Event Saved