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Social Media Training Course Cardiff

Marketing Tom Media

Social Media Training Course Cardiff
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Ticket Information

Ticket Type Sales End Price Fee VAT Quantity
Early Bird 14 days before event starts £175.00 £0.00 £35.00
Standard Price 1 hour before event starts £195.00 £0.00 £39.00

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Event Details

Learn How Social Media Can Be Made to Work for Your Organisation

This 1-day, non-accredited course is aimed at giving attendees a good foundation in the world of social media (it is aimed at beginner-intermediate users). It provides an equal balance of interactive presentation and discussion on the applications that businesses and companies should be starting to use in their marketing mix. Workshop numbers are limited to a maximum of 10-12 and delegates.

Modules Covered

Social Media Themes 

  • Social Media Today - stats and facts
  • Digital Media Touch points
  • Use of updates across networks
  • Listening, researching and monitoring
  • Social proof
  • Broadcast vs Engagement
  • SEO and Social Media
  • User-generated content


  • Creating tweets, notifications, using video and images.
  • Using retweets, notifications, direct messages, shortened URL's and hashtags.
  • Building and nurturing a following.
  • Exploring how companies use Twitter: engagement, PR, brand building, selling, customer care, sales promotion and much more.
  • Monitoring, researching and listening.
  • How to make the most out of new Twitter profiles.


  • How are companies using blogs - brand awareness, customer engagement, as a PR tool.
  • How can use use blogs?
  • Exploring blog platforms, types of blogs and the content you would use.
  • A look at blog ambassadors, blog strategies,  editorial calendars and embedding content.
  • What are micro blogs?

Video and Image Sharing

  • Exploring the channels - YouTube, Instagram, Flickr and Pinterest.
  • How are they being used by organisations?
  • Categorising media - how to guides, PR, FAQ's testimonial, product previews, etc.
  • How to make your content more findable.
  • Creating and embedding content and role of user generated content.


  • What are Facebook pages?
  • How are organisations using them?
  • Deconstructing Facebook Pages - updates, cover photos and apps
  • Content creation looking at types of content - text, video, images, links hashtags - and how to create engagement.
  • How to generate more followers (likes)
  • Facebook ads and sponsored stories - how to use them to target specific audiences.


  • Creating high quality LinkedIn profiles
  • Developing connections and recommendations
  • Degrees of separation, introductions and InMail
  • Creating meaningful updates, segmenting them and sponsoring them.
  • Creating ads to target and reach out to new audiences.
  • Exploring open and private Groups: Inviting People, Managing a Group, and more
  • Creating, Following and Updating Company Pages


Our London courses cost £175 per person and include:

  • Course material
  • Access to a password-protected Social Media blog which features videos, articles, podcasts, videocasts, PowerPoint slides, book links and more.
  • Refreshments are available throughout the day and lunch is served in the on-site restaurant.

More details can be found on our Social Media Course page.

Do you have questions about Social Media Training Course Cardiff? Contact Marketing Tom Media

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When & Where

Regus House
Malthouse Avenue
Cardiff Gate Business Park
CF23 8RU Cardiff
United Kingdom


Marketing Tom Media

Marketing Tom Media is a Chartered Institute of Marketing Centre that offers Accredited courses like the CAM Diploma and Non-Accredited courses like Social Media Marketing, Google Analytics, Google AdWords and Wordpress Workshops. We have been running as a training company since 2007 and we have experience working on consultancy projects for clients in the private, public and third sectors. 

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