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Social Selling in the Built Environment - Training Workshop
Mon 5 December 2016, 14:00 – 17:00 GMT
As a salesperson, HR executive or a marketeer, are you fully equipped to thrive in a fast changing business landscape where savvy smart-phone enabled customers have taken control away from organisations?
Customers check you out online before purchasing, and they no longer want to be sold to in the traditional, overt, cold fashion.
So is your LinkedIn profile optimised with compelling content and rich media? Are you active in relevant, active groups?
Are you nurturing relationships and sharing best practice in order to warm up the pipeline for sales, or to promote your brand for recruitment?
Are you joining in with key conversations on Twitter and taking advantage of hashtags to reach a much wider audience?
Are you exploiting editorial, conferences, online business forums and other important ways of building you/your organisation's profile and credibility?
Do you know the best tools you can use for research, scheduling, productivity and measurement?
If not, then this 3-hour training course is just what you need.
You'll be taught how the platforms work but more importantly, how you can apply this learning to achieve your goals.
Katie King will run the session. Katie is Managing Director of Zoodikers and a Co-Founder of AIinFM.
She is an expert in marketing, social selling and digital. She knows the built environment extensively, and is a regular on the international speaking circuit (e.g. EFMC and the Facilities Show) and on TV and radio.
More details can be found on her LinkedIn https://uk.linkedin.com/in/katiekingzoodikers and her showreel https://www.youtube.com/watch?v=-IMV6pdIKuk&feature=youtu.be