Software Pricing Demystified: Q&A and Talk Screening with Rich Mironov
Event Information
Description
Join us for a live online Q&A with Silicon Valley product guru Rich Mironov, preceded by a screening of his talk from Business of Software Conference 2019.
Software is intangible: it doesn't have weight or size or per-unit manufacturing costs. But if we're in the software business, we have to assign units and prices that reflect our value to customers. And we should be mapping out pricing strategy before we start development, not the day before product launch.
With over 20 years in the software business, product Guru Rich Mironov has a wealth of experience and expertise on the subject of pricing software.
Join us for a screening of his talk from Business of Software Conference Europe 2019, followed by a Q&A session where Rich will be joining us on a video link. Bring your questions about software pricing and ask them to a Silicon Valley veteran at this Business of Software Q&A.
All attendees will also receive 'Don't Just Roll The Dice; A Usefully Short Guide To Software Pricing', a free eBook by Neil Davidson (Founder, Redgate Software & Business of Software Conference).
3pm-5pm, Thursday 20th February
The Bradfield Centre, Cambridge Science Park
About The Bradfield Centre
The event is organised in collaboration with The Bradfield Centre, Cambridge's hub for tech and deep tech companies. The mission of the Bradfield Centre is to grow scaleups and provide them with the connections and support they need to thrive. They do this by building a sense of community through human interactions and high-quality events which engage members and allow for networking.
