Attracting Visitors: knowing and developing your audiences

This will be an opportunity to:

• Increase your understanding of what audience research can do for your museum
• Understand some options for visitor surveying and audience databases
• Learn how other museums are using audience data and what they gain from it
• Share the challenges and consider how you can improve your audience knowledge and develop your audience

There will be an opportunity to network with colleagues over lunch, share knowledge and support projects, as well as updates from the wider museum sector.