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Sports Marketing Network - Grow Your Clubs Income

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Everyone Active Acton Centre

High Street

London

W3 6NE

United Kingdom

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Grow Your Club's Income

From fundraising to income generation

The notion that a community sports club is indeed an enterprise which has to attract, serve and retain customers and make a surplus whilst fulfilling its sporting and community objectives is something that many clubs will need help to embrace. Sports clubs must develop a sustainable income model – getting away from the panicky Dash for Cash often running around literally begging for money.

The key is to look at the whole operation and ambition of your club and then identify and implement projects which can help grow your income to match your requirements, including generating cash reserves for replacements and developments. The creativity and commercial awareness of a number of community sports clubs who are ensuring their sustainability will be shared.

This workshop will give you plenty of thoughts, tools and to-dos on how you can develop better income generating strategies and initiatives that are right for your club. In your environment, with your skills and contacts and aligned with your mission. It will help you move from a fundraising culture to one of income generation where you provide real benefits that people will pay for and has value to your customers (members, guests, supporters, sponsors)…

Participants will be given dozens and dozens of proven ideas on how to generate income and concrete advice on how to implement the most appropriate ones.

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Everyone Active Acton Centre

High Street

London

W3 6NE

United Kingdom

View Map

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