Getting the most out of Instagram

Instagram is one of the most used media platforms by craft businesses as it provides direct contact with customers as well as connecting you to retailers, press and curators. In this talk we will go through the features available on the platform – your bio info, main posts, stories, highlight, guides, reels, IGTV as well as tagging and hashtags, the need for strong imagery, film, and copy (the written text accompanying your posts), good scheduling platforms and how you can tell the story of your brand in an engaging and authentic way.

About Crafts Council’s Spring-back online talks

This online talk is part of the Crafts Council’s Spring-back talk series, taking place from May to September. All talks take place at lunchtimes at 1pm and are free with donation as optional. Click here to see all other talks.

Where will this talk be held?

They will be captioned, recorded and published online afterwards. By registering you will be directly emailed the link to view the recording and a summary. The talks will also be published on our website.

Who will host this talk?

The talk will be led by the Crafts Council with guest speaker Annahita Hessami, owner of Cut Glass Studio and Philip Bradbury Glass Ltd.

Instagram: @annahitahessami

Website: cutglassstudio.co.uk

Crafts Councils' support for makers

For makers and anyone running a small business - we are already in conversation with the relevant government departments about how to best support you with regards to the impact of Brexit and COVID-19 on the sector.

Head to Crafts Council website for essential craft business resources

Facebook @CraftsCouncilUK

Facebook Group @CraftOpportunities with opportunities for makers

Facebook Group @CraftEducators for educators across all craft disciplines

Twitter @CraftsCouncilUK

Instagram @craftscouncil