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Ikon Gallery

Birmingham

B1 2HS

United Kingdom

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Clever use of social media can really help to create brand awareness for your product or service. Paid promotion of your social updates can help you reach many more customers, and you can use analytics data to target them accurately...

Using social media as an exporter isn’t just about immediate sales. For new or smaller exporters it’s important to learn about overseas social promotion. Join this session to take the first steps in learning about how Google AdWords, Google Shopping and advertising on social media can boost your international presence…

Morning session: Online Advertising (10:00-12:30)

  • Promote your business through Google AdWords

  • Sell your products on Google Shopping

  • Advertising on social media: Facebook ads

Online marketplaces provide a huge sales opportunity for retailers and brands. Operating through sites such as Newegg in the USA, CDiscount in France or Rakuten in Japan can help retailers and brands to increase their reach in overseas markets. However, selling through online marketplaces needs careful planning. Join the second part of this workshop for a practical session focused on selling via Amazon.

Afternoon session: E-marketplaces (13:30-16:00)

  • Sell online on Amazon

  • Create your Amazon account

  • Pricing

  • Sell across Europe

  • Fulfilment by Amazon

  • Overview of other e-marketplaces

Please note: This workshop is primaraly for SME's based in the West Midlands. Confirmed attendance on this workshop is subject to a review of your current website capabilities. The workshop will be split into two parts, please select either the morning or afternoon session, or both at the checkout stage.

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Ikon Gallery

Birmingham

B1 2HS

United Kingdom

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