Story Hunters - how stories can make our email engagement soar
Great stories have a BIG impact on our organisations and communications outcomes.
Trust. Campaigns. Engagement.
Storytelling can enhance every area of our comms - but there's no storytelling without stories. So how and where do we find them?
Join James Morton from Turn The Page for a lunchtime session to help you develop your story sense and bring main character energy to your storytelling.
I'll be joined by Surrey County Council's Head of Brand and Marketing, Richard Neale, who will show us how stories helped them achieve an astonishing 979% increase in email subscribers.
We'll also have a bit of a chat about:
- How to max out on the secret psychological power of stories
- Where to find stories that engage and intrigue
- Identify who has the stories and how to get great content from them
- How to tell the story in an irresistible way
Whether your role is focused on social, internal, PR or the strategic, get some storytelling inspiration for your Friday lunchtime.
Any questions in advance? Drop me a line on james@turnthepagecomms.com.
Join us to get your story sense tingling and become a Story Hunter!
"Warm and energising...changed how we think about stories." Jane Ball, Head of Communications, London Borough of Merton.
Any questions in advance? Drop me a line on james@turnthepagecomms.com. If you want to know more about the course itself, try turnthepagecomms.com/courses.
Join us to get your story sense tingling and become a Story Hunter!