What is strategic brand distinction?

Strategic brand distinction is the process of making your brand stand out uniquely in the market to attract and retain customers.

Why is brand distinction important for a business?

It helps businesses create a memorable identity, build customer loyalty, and gain a competitive edge.

Begin by understanding your target audience, defining your brand values, and communicating a clear, consistent message.

Avoid being unclear about your brand’s purpose, copying competitors, and inconsistency in branding across channels.

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