Succeeding in China - Mitigating Intellectual Property Risk

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Leigh Court Business Centre

Pill Road

Abbots Leigh

BS8 3RA

United Kingdom

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**This event is invite only**

Succeeding in China: How to Mitigate Intellectual Property Risk

China is the world’s fastest growing major economy. China is a potential export market for UK businesses, and also as a partner for manufacturing, investment innovation and creative collaborations. There are significant opportunities on offer for British companies in a range of sectors.

Intellectual property (IP) in China is never far from the headlines. Some praise the development of China’s IP system and highlight the latest enforcement success. Others complain of forced technology transfer and infringement. Getting IP right is crucial if UK companies are to succeed in China.

Tom Duke, the UK’s Intellectual Property Attaché to China, based in the British Embassy Beijing is jointly hosting a private lunch for businesses wanting further insights into working in China. He will provide attendees with:

  • A detailed insight into the opportunities available to the develop IP relationship with China
  • Key policy issues and the challenges of exporting or introducing Chinese companies into your supply chain

Tom will also share practical tips to ensure your China venture has the best possible chance of success:

  • The main IP risks of doing business in China, and how can this affects exporting, manufacturing, investment, joint research and other projects

  • Know before you go: Practical steps to mitigate IP risk, including IP registrations, China contract best-practice and structuring relationships with Chinese partners

  • Don’t panic! What to do if things go wrong

  • Innovation: How to protect IP in R&D and technology licensing projects

  • Branding: Tackling China’s large and systemic problem with bad-faith trade mark applications

  • Online: How to tackle counterfeiting and piracy on Chinese e-commerce and social media platforms

Additionally you will be able to meet other businesses looking to operate in China and speak to attorneys with specific experience of this market.

1-2-1 meetings with Tom are available immediately after the meeting. Please request a slot on registration.

This event is free of charge. It is suitable for companies of all sizes and in all sectors.

About Tom Duke

Tom Duke has been the UK’s intellectual property attaché to China since December 2011, based in the British Embassy, Beijing. Tom is part of the UK Intellectual Property Office’s international IP attaché network, which includes attaché postings to India, Brazil and South East Asia.

IP attachés help to build relations with the governments of host countries to understand and actively engage with IP policy makers. The network has significantly increased the level of support available for UK businesses operating within these important markets.

Tom works alongside the Department for International Trade (DIT), the British diplomatic network, and UK and EU industry associations and projects to ensure that UK stakeholder IP concerns are addressed and smoothly integrated into bilateral policy discussions.

Prior to joining the Embassy, Tom was Director responsible for the IP Centre at the EU Chamber of Commerce in Seoul, South Korea. In Korea, Tom designed and implemented government engagement programmes on IP on behalf of European companies, and launched projects to enhance regional cooperation on IP enforcement.

Tom has lived and worked in the region for fourteen years and speaks fluent Mandarin Chinese and Korean.


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Date and Time

Location

Leigh Court Business Centre

Pill Road

Abbots Leigh

BS8 3RA

United Kingdom

View Map

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