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Location

LG.02

8-10 Berkeley Square

Bristol

BS8 1HH

United Kingdom

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Media Training

Media Players International

Wednesday 3rd April

9.30am - 5.15pm

LG.02, 8-10 Berkeley Square, Bristol, BS8 1HH

Refreshments and lunch will be provided.


Course overview from Media Players International:


This is a one day Media Workshop designed specifically for PhDs and early career researchers who want to build their research profile in the non-specialised media. The trainers, ex-BBC journalists with decades of training experience, prepare exercises and interviews tailored for each participant’s area of study.

Our training gives you techniques and confidence to capture media interest, and encourages you to seek out media opportunities to further your career. It will also equip you with communication skills to explain your research to any non-specialist audience.

Learning Outcomes:

* Knowing how to identify newsworthy, 'media-friendly' elements in your research

* Knowing how to 'pitch' your research to the media

* Mastering techniques for taking control of the interview and for answering difficult or hostile questions

* Increased confidence in giving interviews to print and online media, radio and TV


Agenda:

9.30 - Trainers’ introduction. Exercise: introducing yourself to a non-academic audience. What makes a good story? Understanding the Media. Language and Audience. Identifying “newsworthy” elements in your work.

11.00 - Coffee break.

11.15 - Initial contacts with the media. Exercise: Writing a headline and a summary for a press release on your work. How to get a letter published in the press, tips on using social media to attract journalists' attention to your research, and building relationships with journalists.

12.30 - Interviews as an active opportunity, not a passive experience: preparing your messages. Taking control of the interview. Techniques for handling difficult or hostile questions. Specifics of printed, online and broadcast media.

13.00 - Lunch.

13.45 – 1415 - Preparation for interview exercise. Exercise: recording of on-camera interviews for each participant (2 takes each)

14.45 - tea break

14.15-17.15 - Interviews, playback and discussion

Venue Information:

Travel information: http://www.bristol.ac.uk/maps/directions/

University map: http://www.bristol.ac.uk/maps/google/?latlng=51.46522,-2.6106509999999616&t=0&h=1

Reimbursement:

Your travel expenses will be reimbursed via your home university (from the Cohort Development Fund (CDF)). Please travel via the most economical means available to you. If it isn't possible for you to complete travel to the training within a day and you therefore would need to pay for accommodation in order to attend, please contact Rose (rose.jones@bristol.ac.uk) to discuss further.

Eligibility:

Please note that this event is open to students who are currently funded by the SWW DTP.

Spaces on this event are limited. Please note that by registering for this event you are making a firm commitment to attend. If you are subsequently unable to attend please call Rose on 0117 42 82289 at least one working day before the event so that your place can be offered to another student.

Date and Time

Location

LG.02

8-10 Berkeley Square

Bristol

BS8 1HH

United Kingdom

View Map

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