Taking Control of Your Sales Team
The traditional small business often starts with the founders being the sales people. Very often, without any experience or training they form and build the business to a size where it becomes necessary to step back and employ someone else.
This is normally where the challenges start. How to find another you? If you do exist you are probably running another company!
To employ and manage salespeople needs skills that are only taught if this has been your profession. I cannot run a CNC machine or deign a building however I do know how to recruit, induct, train and manage sales teams, my profession for over 20 years.
I often find owners frustrated and caught in the sales conundrum. Is it the market or the salesperson? How often do you hear “ its tough out there!” How can you counter this if you don’t measure the right things?
By splitting out the selling process into its constituent parts, it quickly becomes clear which elements are lacking or working well.
What will you gain from this workshop:
This introduction will make you think differently about your team, how to structure and how to manage it. I guarantee that you will also come away with a feeling of needing to drive them harder, demanding more as well as knowing how to measure their performance by looking at the individual elements not just the final figure.
So often I hear “ I don’t know what the targets should be or I don’t set targets, just hope!”
You will feel confident in understanding what a sales role really is, be able to write a job description that drives performance and to make decisions as to whether you have the right team or if they just need training and managing better.
I can help you at all stages however this session is to enable you to start the process of regaining control of your sales team and your net profit.
Repeatable leads and sales conversions at the right margin. What’s difficult in that?
