For business leaders dealing with Strategic or Business Planning, join us in our Innovation Space at The Whisky Bond, Glasgow, to discover how a visual approach to strategy and business design can lead to new value for your organisation, and take the first steps towards creating an 'innovation culture'.
Nobody can predict the future, and no business plan survives first customer contact. As soon as the ink dries, along comes a change that renders our plan obsolete. To cope, writers of strategic plans often think they just need to accelerate their revision cycle. What they really need is to stop writing altogether. Rather than pushing out wordy strategic plans, they need to learn how to create strategic models. In this taster workshop we learn how to quickly translate our strategic thinking into visually compelling strategic models. Borrowing good design technique, which balances creativity with rigor, we get our hands dirty as we learn how to use the Business Model Canvas, as instructed by the producers of the bestselling 'Business Model Generation'.
Who will attend?
This taster is designed for anyone who wants to increase their ability to adapt and innovate by using business modeling in his or her organisation. It's for those who want to make strategy, innovation and business development understandable and visual, i.e. (commercial) directors, CEOs, strategists, (innovation) managers, business developers, internal consultants, sales and marketing directors.
Book: Business Model Generation
This hands-on and interactive Taster Workshop is based around the content of the book Business Model Generation, which has sold over 1 million copies worldwide. Business Models Inc. are producers of the book and practitioners of its methodolgy for over 8 years. There will be time given to networking and knowledge sharing.
Join us for an afternoon full of inspiration, knowledge sharing and networking. Signup now, or contact firstname.lastname@example.org for more information. Our Innovation Space is located 5 mins north of the city centre with free parking available outside the building.