Anatomy of a Brand: A guide for brand a project, a business or yourself

Join us for this free event on the 24th January led by graphic designer and illustrator, Jon Gill. This event includes a complimentary lunch and refreshments.

“Brand is what people say you are when you’re not in the room.”
Jeff Bezos, founder and CEO, Amazon

YOU have a brand. We all do. And it’s alive!
But is it healthy?

An appointment with "Anatomy of a Brand” is a health checker that takes you under the skin of your “brand”. Only when you examine how brands work can you decide what yours needs: exercise? surgery? amputation?!

Aligning the brand attributes of vision, values, skills, associations and personality will help make sense of your brand to you and your customers. Whether you are branding a business, a product, a project –or yourself – "Anatomy of a Brand” takes a creative and simple approach to how you understand and design your brand – what makes you different, what’s your story!

Jon Gill
As a graphic designer and illustrator, Jon Gill has had a hand in banding for public and private sectors for over 30 years.
Since 2010 he has been developing creative and innovative approaches to learning and teaching; working with school, colleges and universities.
As a film maker he made his first feature length documentary in 2018, captured and edited entirely on an iPad.