Wednesday, 2 July

The APG A-Z

By APG | The Home for Planners & Strategists

The APG A-Z is an online training course for anyone looking to learn more about Planning and Strategy in Advertising

Date and time

Location

Online

Good to know

Highlights

124 days, 11 hours, 29 minutes
Online

Refund Policy

No Refunds

About this event

The APG A-Z is a series of 26 short and inspiring videos that are designed to give you all the basics for a proper understanding of the practice of planning and strategy. Whether you’re just starting out in an agency - be it in advertising, media, social, design, whatever - and have planner or strategist in your title, or you work for a client or research company and have a professional interest in strategy, this course is for you to do in your own time.

Different ticket types:

There are 3 different ticket types: APG Member, Non-member and Student.

APG Members: If you are an APG Member, you'll be asked for your membership number at checkout. If you do not know it, please email Molly - Molly@apg.org.uk

Non-members: If you are not a member of the APG, please choose the 'Non-member' ticket. If you would like to become a member, you can go here and sign up before purchasing your ticket.

Students: you will be asked to fill in details of your University. If you have just graduated, are not in an agency and would like to attend the course, please email Lexi - Lexi@apg.org.uk to check your eligibility.

Outside the EU: If you are located outside the EU, we kindly ask that you purcahse that ticket option.

Frequently asked questions

How long does it take to activate my account?

Our office hours are from 9am-5pm GMT Monday-Friday. It may take up to 24 hours to check your status and activate your account. When your account is ready, you will receive an email from us with details to access the course. If you have any questions, please email Lexi - Lexi@apg.org.uk

What is in each section?

In each video Charlie covers an important idea or concept. He explains what it is, how and why it is used and gives examples from his own vast experience, or famous case histories that bring the point to life. At the end of every video there is a task. These are not compulsory.

Is there a time limit to finishing the course?

No, you can do this course in your own time

Can I get a refund for this course?

No, we do not offer refunds once the course is purchased.

Do you have any free example videos I can watch?

Yes, head to https://www.apg.org.uk/the-apg-a-z and you can view 'B is for Brands' there.

Can I pay for this course via invoice?

Yes, please email Lexi@apg.org.uk if you would like to pay for this course via invoice or bank transfer. Please note payment must be received before access to the videos is granted.

Organised by

APG | The Home for Planners & Strategists

The APG is a membership organisation that promotes smarter thinking. We’re a community of planners and strategists in marketing and communications, based in London but with international reach. We believe in the power of strategy to solve business problems and transform brands and the importance of equipping planners and strategists with the training and inspiration they need to be bold and rigorous thinkers.

To find out more about membership, email Molly@apg.org.uk

For more about the APG or to get involved, please contact our Director, Sarah Newman - sarahnewman@apg.org.uk

£50 – £240

Jul 2 · 04:30 PDT