San Francisco, California
London, United Kingdom
This event is a rare opportunity to gain insight and inspiration on how to win new business from a leading author, clients and new business experts.
The art of new business represents 'challenger thinking' in the field of agency new business. We believe new business is an art, not a numbers game.
Watch our two minute event trailer here
17TH SEPT 2013
6.30 - 10PM
(Talks will be given between 19.00 - 21:00 pm with networking before and after).
Location LBi London office.
146 Brick Lane, London. E1 6RU.
OVERVIEW OF EVENT:
Thanks to our sponsor Jimmy's Iced Coffee who will be serving yummy White Russian cocktails to guests on arrival! Our famous pork pies will also be served along with other snacks to balance out the drink.
6.30pm - 7pm: drinks, food & networking
7.00pm - 7.05pm: welcome from Sarah Bradley
7.05pm - 7.35pm: David Kean, The Caffeine Partnership
7.35pm - 7.40pm: Sarah introduces Pecha Kucha session
7.40pm - 7.50pm: Vince Medeiros, Publisher, The Church of London
7.50pm - 8.00pm: Rob Morrice, CEO of Stein IAS
8.00pm - 8.10pm: Matt Rice, co-founder of Sennep
8.10pm - 8.20pm: Ben Callis, Creative Director of Sapient Nitro
8.20pm - 8.30pm: Ben Tallon, Ben Tallon Illustration
8.30pm - 9.00pm: Panel discussion
- Daryl Fielding, Brand Director, Vodafone UK
- Charlie Carpenter, MD, Creative Brief
- Stephen Maher, Chairman, The Marketing Society
- Helen Kensett, Founder, Convince UK
- Sarah Bradley, Co-founder, TAONB
9.30pm - 10.30pm: Networking
A diagnosis from the Pitch Doctor - what it takes to win pitches today.
David Kean, Co-Founder of The Caffeine Partnership
David is acknowledged as one of the world’s most authoritative business development practitioners. He has worked with agencies & professional service companies to help win some of the biggest pitches of the past few years including, UPS, Cisco, Audi, International Hotels Group and Citizens Bank. He'll share insights into what makes a winning pitch, how not to miss signals from clients, the role of creativity & theatre and what it takes to deserve victory.
PECHA KUCHA SESSION:
The rules of Pecha Kucha is that each speaker is only allowed 20 slides and that each slide changes automatically every 20 seconds!
The theme of the session is "creative selling - ideas for getting noticed".
Clients feel bombarded by agencies selling their wares to them over the phone, email and across social media, so when an individual or agency takes the time to understand their needs and connect with them in bespoke ways they can really stand out from the crowd.
When & Where
The Art of New Business
The Art of New Business is a collaborative network of like-minded individuals set up by Karla Morales-Lee and Sarah Bradley. Our focus is on finding new ways of winning business, and giving support and advice to each other. We run events in London and Manchester for new business executives, managers and directors working in the creative sector. For each event we select speakers who can inspire our network to think differently about what they do and how to do it. We want to lead the search for ‘a better way’. That means better people, better processes, better tools and better results. Bringing in new business for your agency can often be a lonely, high pressured job, so this network has been set up to support and inspire those of you facing daily pressure to bring in new business, often in silo from the rest of their organisation.