The Business of Fashion Masterclasses - June 2017

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Portobello Business Centre

383 Ladbroke Grove

6 Canalside House


W10 5AA

United Kingdom

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David Jones

Portobello Business Centre in conjunction with David Jones Fashion Management Services

present the most qualified Business of Fashion MASTERCLASSES in Britain.

The Portobello Business Centre in conjunction with David Jones Fashion Management Services are delighted to present this acclaimed series of MASTERCLASSESgeared to advising on how to manage a business in fashion. Past attendees include: Preen, Karen Millen, Eley Kishimoto and Matthew Williamson.

This renowned event has made a major contribution in launching many of today's successful British Designers over the past twenty years and is recognised both for its quality and excellence. Taught by experienced professionals with a history of working within the industry it is a most essential requirement for those with passion, commitment, drive and energy.

A one to one individual mentoring session of up to one hour with David Jones is included in the price on completion of 4 MASTERCLASSES. Places are limited please book early.


MASTERCLASS 1 – 13th June 2017

10.30 – 1.00

Self Marketing Techniques

Product Planning

Building a Collection

Product Costing

Manufacturing Techniques

Product Focus

2.00 – 4.30

Meeting Buyers

Product Launches

Direct Marketing

Customer Care & Loyalty

MASTERCLASS 2 – 14th June 2017

10.30 – 1.00

Managing Overheads

Setting and Monitoring Targets

Market Research

Presenting to a Bank

2.00 – 4.30

Effective People Management

Delegation Skills

Motivational Skills

MASTERCLASS 3 - 20th June 2017

10.30 – 1.00

Time stress and Crisis Manangement

Time Balancing

Stress Indicators

2.00 – 4.30

Making an Impact

First Impressions

Trade Exhibitions

MASTERCLASS 4 – 21st June 2017

10.30 – 1.00

Merchandise Techniques

The Marketing Mix

Targeting Customers

2.00 – 4.30

The Opportunities and Dangers for Small

Business Course Overview

Identifying Future Needs

What past attendees have said about the course:

"David is a captivation and inspiring course leader. I really enjoyed his advice, his anecdotes. I would definitely recommend this course to others" Celeste

“I enjoyed the course. David gave so much information and shared his personal experience that is so valuable because he covered much more than I expected.” No Name

"I appreciate the fact that David has real fashion knowledge and experience in the fashion industry. He's great!! It's also great to be taught a specific area in business rather than just general knowledge and facts" Patricia

“I have found this course absolutely invaluable, both in terms of providing a thorough introduction into the fashion industry but also giving me the confidence to take my business forward. The added benefit of the one to one sessions will no doubt be of vital importance.” No Name

“The course was very interesting and inspirational my hand was aching from all the writing I would definitely recommend to others.” Natalie

“I really enjoyed David's course, it's very helpful and straight to the point" Lilia

“Having the days spread out was really helpful in building relationships with the other students I would definitely recommend this approach again, I am really looking forward to my one-one.” Attenborough

"I learnt more than I had ever imagined. David Joes was fantastic, highly knowledgeable and his years of exerience and know how makes this course and its cost such a fantastic acheivement." Divinia Fleary

"I would have another longer course with this instructor, he's one of the best I've had" Jacueline Jung

"Fantastic course, practical, engaging and upbeat. David is business savvy and pragmatic, his expereience and strategic approach will be invaluable to anyone wanting to start a fashion business." Elsa Garagnon

Here are some of the start-up journeys of previous attendees:




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Portobello Business Centre

383 Ladbroke Grove

6 Canalside House


W10 5AA

United Kingdom

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