The Design it Lectures: Metaphor in Design by Dr Phil Jones

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Arts University Bournemouth

Wallisdown

BH12 5HH

United Kingdom

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Pictorial Metaphors Design Lecture AUB

This is the first in a new series of Design it lectures for industry exploring conceptual and practical approaches to design. Each monthly lecture aims to explore a topic that offers insight and practical pathways for innovation in industry and beyond.


Metaphor is a powerful tool for communication design. In this Design it lecture, Dr Phil Jones explores the nature of metaphors and how theories of metaphors link to design practice.


Dr Phil Jones is the Dean of the Graduate School and Research at Arts University Bournemouth and has over 25 years' experience producing design work for major national and international clients, such as Glaxo Wellcome and Canon UK. Dr Jones' research has specialised in investigating a cognitive humanities approach to graphic design. What are the meaning potentials of graphic artefacts, and in what ways can such potentials be extended and enhanced using analysis and understanding from cognitive science?


Refreshments will be provided on arrival and chatting to fellow participants is encouraged!


For more information on AUB's Innovate and Test series of events, please contact the event organiser. We offer a range of workshops and talks, free-of-charge, to the Dorset business community including Start-IT, an introduction to the design process for entrepreneurs and Dorset businesses; Make-IT, specialist inductions and workshops for digital fabrication (such as Vericut simulation for CNC milling, CNC routing, SLS 3D printing) and the Design-IT lectures.


We are able to offer these events for free due to the generous support of our European Structural Investment Funding programme. For more information about how AUB could support your Dorset business through funding, facilities or expertise, please visit our industry page.


FAQs

What are my transport/parking options for getting to and from the event?

Limited parking is available in the car park at the back of campus. Please let the organiser know if you would like a campus map. Alternatively, regular buses run to the universities from Poole and Bournemouth.

FAQs

How can I contact the organiser with any questions?

Please email Lucy Devall, Innovation Officer ldevall@aub.ac.uk

FAQs

Do I have to bring my printed ticket to the event?

This event is open to Dorset businesses. We will be in touch before the event to confirm registration details. You do not need to bring a printed ticket.

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Where is the event being held?

On arrival, please go to South House main reception on the Arts University Bournemouth campus. From there, you will be directed to The Gallery where refreshments will be served and lecture hosted.

Date and Time

Location

Arts University Bournemouth

Wallisdown

BH12 5HH

United Kingdom

View Map

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