The Five Stages of Business Growth – Assessing why 90% of new businesses fail and how the 10% succeed?
Join us for workshop 1 of 5 to explore and master the 5 stages of business growth.
Categorising the problems and growth patterns of small businesses in a systematic way that is useful to start ups seems, at first glance, a hopeless task. Small businesses vary widely in size and capacity for growth. They are characterised by independence of action, differing organisational structures, and varied management styles. Yet on closer scrutiny, it becomes apparent that they experience common problems arising at similar stages in their development. What you develop in your business is up to you, how you develop it is also all dependent on YOU.
Part 1: Idea to Reality: Exploring the feasibility of an idea
The main problems of the business are obtaining customers and delivering the product or service contracted for, is there a need for this? Selling ice on the internet does not work! Can we get enough customers, deliver our products, and provide services well enough to become a viable business? Can we expand from that one key customer or pilot production process to a much broader sales base? Do we have enough money to cover the considerable cash demands of this start-up phase? Most importantly “Am I ready and prepared for it?”
Market research & Market analysis
Registration of business
Trademarks, Patents, Copyright
Farrah Charania Boutia: Lawyer specialising in Trademark and IP Law. A distinguished career spanning cross Atlantic, Oxford, UCLA, UCL, Birkbeck. Some of Farrah’s notable achievements include, Trademark Litigation, Legal Counsel for Tom Ford, co-drafting a Trademark Reform Bill for submission to US Congress in 2016. In between all this, she is also the founder of Moose Maple Butter.
Alex Alinia has worked in various roles ranging from Hospitality to IT & Finance to Business Consultancy over the past 10 years, specialising in start up and business transformation. Having talked the talk he is now embarking on the a new venture, providing the strategy and operations behind the conception of a new food brand and co-founding Anzali. A British, family owned and operated business, Anzali is the birth place of founders, with Persian recipes inspired through four generations of home cooking. From grans kitchen to the mass market, we aim to be the number one Persian Food Specialists in the UK market without comprising on the integrity and authenticity. Offering a unique & exciting range of delicious flavours and tastes, unlike any other cuisines.