The Freelance Mum Presents: Becoming your own boss

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Having a baby often leaves new mums questioning their career: should I go back full-time? Do I want to be nearer to home? Is now a good opportunity to build my own business? If you’re asking yourself these questions, read on…

If you’d like to ‘make the leap’ from employment to self-employment but don’t know where to start – I can help. I’ve been where you are.

I know exactly what it’s like when you’re battling sleep deprivation and all the other challenges that come with motherhood. When you start to realise you’ve had enough of working for other people and want to be your own boss.

The good news is that you CAN take matters into your own hands and I’m here to help you transition from employment to self-employment.

This course is for women who are passionate about becoming self-employed. There are only 10 spaces available so that everyone gets detailed personal feedback after each exercise.

You’ll learn everything you need to know about becoming your own boss.

After four weeks you’ll have a clearer idea of what your freelance path or business should be, how to muster the confidence to get started, with ideas for earning while you set it up and what to charge for your time/product/service.

And you won’t just be learning from me, along the way you’ll be hearing from entrepreneurs and freelancers including...

Elizabeth Day (author of How to Fail and host of How To Fail With Elizabeth Day podcast)

Steph Douglas (founder of thoughtful gift company Don’t Buy Her Flowers)

Frankie Tortora (founder of Doing it for the Kids and graphic designer)

Robyn Wilder (journalist and podcaster, @orbyn)

Holly June Smith (celebrant and life coach)

Suzy Ashworth (entrepreneur and career coach)

Nicky Raby (actor and business coach)

Emma Merry (Homemilk interiors)

Cleo Walters (House of Cleo events)

Ingrid Fernandez (Dec and Dash legal consulting)

You’ll also be armed with legal advice, and the necessary steps for setting up as a freelancer, including: registering as self-employed, building a website, branding, social media, making contacts, spreading the word, childcare. All presented in digestible chunks.

It’s creative, practical and packed with exercises, tips and advice and I can’t wait to help you get started on your new career path.

Here’s the course outline...

Week 1: What should my freelance work or business be?

You may have a job that translates easily into freelance work, or perhaps you’re keen to try something completely new. Either way, we’ll take a look at your deep-rooted passions, skills and experience and through a combination of practical and creative exercises, you’ll end up with a clear idea about what the focus of your work should be. There are tips from freelance guru Frankie Tortora (Doing it for the Kids), Cleo Walters (House of Cleo) and business coach extraordinaire Suzy Ashworth.

Week 2: Finding the confidence to make the leap

Now clearer on what your freelance work or business will focus on, it’s time to muster the confidence within yourself to believe that this can - and will - happen. With an exercise from business coach Nicky Raby, plus tips and advice from new and seasoned freelancers and entrepreneurs (inc. Steph Douglas, founder of Don't Buy Her Flowers and Emma Merry - HomeMilk), you’ll soon be brimming with confidence and self-esteem. It’s all about mindset.

Week 3: Making it pay - short-term and long-term

It’s time to get practical because while becoming self-employed is great, without the monthly paycheque landing in your bank account each month, you’ll need to know that you can still cover the bills. We’ll discuss the various options for earning while you set-up-shop, how to work out what to charge for your product or service - with guidance from an accountant. Plus a foolproof spreadsheet for ensuring all costs have been considered, tips from freelance journalist and podcaster Robyn Wilder and a great exercise from life coach Holly June Smith.

Week 4: Getting started

Now that you’ve decided what your freelance work is going to be, you have the confidence to ‘make the leap’ and you’ve done your financial planning - what’s next? In this module, I’ll walk you through the necessary steps for setting up as a freelancer, including: registering as self-employed, building a website, branding, social media, making contacts, spreading the word, childcare - and more. With legal advice from Ingrid Fernandez.

The details...

We start on 29th April 2019.

There are only 10 spaces available in total.

Each Monday you’ll be set a task to be submitted by Friday and I’ll give you individual feedback over the weekend.

Who am I?

I’m Annie Ridout, and I lost my job when I gave birth to my daughter. I felt mixed. On the one hand, I loved that I could focus on becoming a mother and getting to know my daughter without thinking ‘what will the return to work be like’? But on the other, I had no idea what I’d do for money once my savings ran out.

So, I launched a business: The Early Hour. I discovered that you don’t have to work a conventional 9-5 to get by – in fact, you can work nap-times, evenings, weekends and then, when you can afford it, get childcare and grow your freelance career/business even bigger.

But to get to that stage, I had to work through a specific process. Firstly, deciding what work I wanted to do. Next, developing the confidence to go for it. Thirdly, being business-like and working out how I’d make it all pay. And lastly, all the practical steps for launching: website, branding, PR, childcare, registering my company etc.

Five years on, I’m earning more than I was before giving birth but I’m working two and a half days a week (with a few evenings thrown in, when necessary). My projected income this year is close to six figures. I’ve had another child, and will be giving birth to my third in August. So, I’m full-on mum, but also full-on career woman.

It’s not easy, having a baby and then trying to work out whether you should/need to work and if so; what to do. But it’s very satisfying when you find a fulfilling career and a work/life balance that feels right for you. I’d love to help you get to that stage.

If you’d like one of the limited spaces on this course then I’d love to work with you and help you make this leap into your new future.

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