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The Fundamentals of Networking: The Key to Effective Business Development

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Edinburgh Chamber of Commerce

40 George Street

Edinburgh

EH2 2LE

United Kingdom

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Description

This one day interactive course focuses on how to prepare for, how to behave at, and how to act after, formal and informal business networking meetings, ensuring you get the skills and confidence to network anywhere, anytime.

Please note - if you are a member of the Edinburgh Chamber of Commerce, please book via our website to receive your discount.


Course Outcomes

  • Understand the role and importance of Networking to visibility, reputation and business growth
  • Be aware of the key elements of planning and preparation for any/all business networking events
  • Understand why it is better to listen than to talk
  • Know how to make a powerful first impression
  • Have a framework to develop a compelling elevator pitch
  • Know how to "Work a Room" with increased self confidence, knowing how to introduce yourself to new people, and how to leave conversations elegantly
  • Earn the right to and know how to follow-up with potential business contacts after business networking events and to feel more comfortable making the all-important, but often nerve-racking, follow-up call


Course Outline

This course is designed to provide you with the essential techniques and strategies to network and build strong relationships with prospects and clients.

Subjects covered include:

  • How networking can help your business to grow
  • The importance of attending the right events, in the right way
  • How to start and finish conversations
  • The keys to effective infomercials and elevator speeches
  • How to follow-up and guarantee getting past the gatekeeper
  • Writing and practicing answers to the question “what do you do?”


Trainer Profile

Bryan Leslie is an experienced Leadership and Sales Development Trainer, Coach and Consultant. Bryan designs and delivers training courses for the Edinburgh Chamber of Commerce, is an accredited coach and trainer, and qualified in DISC personality and PIAV personal motivator profiling. His main areas of expertise are:

  • Building confidence to take the action that is needed to grow and develop your business
  • Growing leadership and management skills throughout organisations
  • Facilitating behavioural change through high impact training
  • Project and programme management
  • Developing high performance teams


“My clients have used Bryan for a number of training courses over the last 3 years and the feedback has always been excellent. It is rare to find a trainer with Bryan’s extensive experience coupled with his endless enthusiasm and flexibility to tailor his courses to the individual clients needs. I regularly recommend Bryans services in full confidence that he will deliver an engaging and informative course.”

David Chisholm, Managing Director

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Date and Time

Location

Edinburgh Chamber of Commerce

40 George Street

Edinburgh

EH2 2LE

United Kingdom

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