The Future of Social Media for Publishers
Event Information
About this Event
Please join us for the next OPuS event: The Future of Social Media for Publishers
Social media is a fast-changing landscape – beyond simply having a single Twitter account or a Facebook page, publishers and their authors are increasingly able to interact directly with their readers within social platforms. Peoples’ habits around social media are shifting constantly too, for example moving toward more visual content.
How are social media roles in publishing and their focus changing as the industry adjusts to these new kinds of engagement? How can choice of platform be decided to fit with the author and/or the content a publisher is working with? Which platforms are growing and how can publishers capitalise on this and build communities online?
Focusing on their own experience in an industry needing to stay ahead of the curve, our panel of 3 speakers will give a unique insight into this vital issue in publishing. This will be essential listening for anyone in Editorial, Marketing or Sales looking for ways to expand their digital marketing and finding ways that this can in turn influence their publishing strategy.
Speakers:
Leanne MacDuff – Consultant, Content & Social Media Marketing Campaign Strategist / Social Media Manager, Oxford University Press
Bethany Farr – Social Media Manager, Taylor and Francis Group
Leena Norms – Social Media consultant, Podcaster, Youtuber / Social Media Producer, Vintage Books
Date and Time:
Thursday 7th November
6:30pm Drinks / 7:00 - 8:30pm Talks
Location:
Oxford Brookes University (Gipsy Lane Campus) - Room CLC1.12 (Clerici Learning Studio)
Free to OPuS members / Non-Members £10
If you have any questions, please email: oxfordpublishingsociety@gmail.com