Actions and Detail Panel
The future of tech reporting: how your business can mine stories that work
Wed 22 March 2017, 09:00 – 10:30 GMT
A breakfast panel event on the future of tech media – featuring four of the UK’s most progressive journalists from Quartz, The Memo, Alphr and CNBC - delving into how they are influenced today.
The lines between tech and non-tech companies are blurring and competition for share of voice is fierce. Tech conversations were previously dominated by software and hardware vendors, but the pervasiveness of tech means almost all companies have a stake in the conversation. From connected cars to the industrial internet of things and banking innovations, every aspirational brand has a story to tell.
Publications have realised this, and the most forward thinking outlets are catering to an audience that goes far beyond the traditional tech decision maker. At a time when editorial demands are changing through the growth of mobile, new forms of content and the importance of search and sharability, are changing the stakes required for brands to make an impact.
3 Monkeys Zeno has brought together four of the UK’s most progressive journalists to talk about their approach and what makes a great tech story from a business, consumer and innovation perspective.
Arjun Kharpal – Technology Correspondent - CNBC International
Arjun heads up CNBC's "Tech Transformers" special report, interviewing guests or offering analysis on "Squawk Box Europe" and "Street Signs", as well as writing a plethora of stories online. He writes extensively on the technology industry covering the latest trends and topics all the way from the most innovative start-ups up to the biggest companies in the world including Apple and Google.
Jason Karaian – Global Economics Editor – Quartz
Jason Karaian is global finance and economics editor at Quartz, based in London. He previously spent 10 years at The Economist Group, first as the European editor of CFO magazine writing about the financial aspects of business, and later as financial services editor at the Economist Intelligence Unit, covering the business aspects of finance. His tech reporting focuses on the economics and social impact of technology, ranging from the effect of automation and AI on jobs and the growing financial importance of tech businesses.
Ian Betteridge – Editor - Alphr
Ian has been writing about technology for more than 20 years, which is long enough for his original focus – Apple – to have gone from “five days from bankruptcy” to “biggest company in the world”. Since then he’s managed magazines, websites, apps, YouTube channels, Facebook pages and pretty much every other kind of medium there is. He has been responsible for driving the launch of Alphr, which goes beyond news and reviews to talk about the way tech is revolutionising the way we work and live.
Oliver Smith – The Memo
Oliver Smith is a Senior Reporter at The Memo. Winner of the Gold Award at MHP’s 30 To Watch 2015, he previously covered technology, media and telecoms at City A.M. newspaper. Based in London with correspondents in New York, San Francisco and Paris, The Memo is published daily online, presenting carefully curated news, commentary, and high-profile interviews with people driving change around the world.
We look forward to welcoming you at The Hospital Club, 24 Endell Street, Covent Garden, London WC2H 9HQ.
The event will start at 9.30am, with breakfast served from 9am. It will end at 10.30am.