The Marketing Club is a monthly workshop for small businesses to develop their marketing strategy and skills.

This event: Building a small business brand

Let's look at what about your business makes it a brand.

Don't believe anyone that says small businesses can't be brands - they are! It's just a question of whether they are intentionally building one and if it is helping or hindering the business' chance of success.

We'll be looking at some key principles to help you to clarify and develop your brand, with the aim to remind and inspire you about your business' purpose and possibility. And along the way you'll get some feedback from other small businesses.

Is The Marketing Club for you?

You're taking action to make all small business all it can be, taking marketing one step at a time.

The format

Part 1 (7pm-8pm)

Who's in the room

Set the scene

Break for beverage and something snacky

Part 2 (8pm - 9pm)

Workshop the topic using worksheet provided, gain feedback and insight from others in the room about your business.

DETAILS

Time: Prompt start at 7PM -9PM (please arrive by 6:45)

When: 13 November 2013

Where: Wyche Innovation Centre

Walwyn Road
Upper Colwall
MalvernWR13 6PLUK

PLANNED FUTURE EVENTS:

DATE: 11 December 2013

Blogging for business

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Who is is behind The Marketing Club?

Bronwyn Durand is an integrated marketing strategist who has recently moved to Malvern from the South East and has been re-establishing her business in Malvern. Through JupiterJasper, Bronwyn has been working with small businesses in developing their marketing strategy and business identity since 2009, following on from a career crossing from Agency to Marketing sides in both South Africa and England.

Recently, Bronwyn has developed her particular niche in consulting as the Brand Whisperer, specialising in developing commercial identity for businesses - which goes beyond the traditional ideas of brand and is all about business being able to sustain itself through ongoing connection with customers.