Master Your Marketing Metrics with Confidence.
While your competitors argue about attribution models and debate the value of brand versus performance marketing, you'll have a clear framework for measuring what actually drives profitable growth.
Struggling to measure what’s working in SEO, paid media or your website? Tired of GA4 feeling like a black box?
Join Door4 MD Sean Dwyer for a fast-paced, practical workshop on how to cut through the noise, understand what your data’s really telling you, and make confident, strategic decisions that drive growth.
So, why should you attend?
The brutal reality: Most marketing measurement is sophisticated activity reporting, not business intelligence. Let's fix that.
🎯 You'll discover:
- The two metrics that reliably predict business growth (and why they're not in your current dashboard).
- How to separate actionable metrics from vanity numbers.
- The measurement hierarchy that connects daily activities to profit margins.
- How to build reports that inform strategic decisions rather than document marketing activity.
We'll work through real examples showing how proper measurement frameworks helped businesses like yours increase revenue whilst reducing marketing waste.
You'll leave with a clear action plan for implementing effective measurement at your organisation, starting first thing Monday morning.
Share with colleagues equally frustrated with marketing measurement theatre.
Event Info
🕣 Arrival: from 08:30 — breakfast pastries, coffee and a little networking
🎤 Session: 09:00 -11:00
🤝 Stick around after for a chat with the Door4 team
Places are limited — reserve your spot now.
