What are the methods of promotion in marketing?

Advertising (TV, radio, online, print) Sales promotions (discounts, coupons, offers) Public relations (PR) Personal selling Digital marketing (SEO, content, social media) Direct marketing (emails, SMS, mailers)

What is the most effective promotion strategy?

The most effective strategy depends on your audience, but a common winner is content marketing combined with social media and email—offering value first, then promoting products subtly.

What is a marketing playbook?

A marketing playbook is a strategic guide that outlines a brand’s goals, messaging, tactics, and processes for executing marketing campaigns. It helps teams stay consistent and aligned across all channels.