The Pillars of your Pitch - How to Appeal to Investors and Prospects

Hosted by Bill Morrow and Campbell Williams from Catapult Studio, this webinar is for founders and C-suite leaders who are looking both to raise money and to grow their business organically. Whether you are aiming to appeal to investors, prospects or both, we'll help improve your pitch so that you can:

• Convey the Purpose of your business - why you exist - in a crisp way
• Develop a Proposition that explains what you do and who you do it for in a sentence
• Articulate your Problem Space so your audience is nodding along
• Explain how your Solution is the right one to solve the Problem(s)
• Position yourself against your competitors to emphasise your differentiators

We believe that anything you do to raise money should make you a better, more successful business too. That's why we align the Organic Case with the Investment Case so that we deliver maximum value.

This is the both part of a series that can also be consumed as a standalone. We do 30 minute interactive webinars – 20 minutes of us and 10 minutes of Q&A – designed to help start-ups on their investment and growth journey.

About Catapult Studio

Catapult is a Commercial Accelerator. We help founders to build high-performance, investment-ready businesses. We work as long-term partners to support you in growing your business, raising capital and building shareholder value.

Meet the Speakers

Bill is a serial entrepreneur who built the worlds leading platform for start-up investors (Angel’s Den). He is an expert and thought leader in early-stage equity investments who advises businesses, investors, universities and governments

Campbell has been transforming businesses for 25 years, including founding several of his own. He has held almost every conceivable commercial role from CEO down, strategy, marketing, sales, product, customer experience, and M&A.

Between them, the Catapult team has advised on 18,000+ deals, helped launch 30+ ventures and raised billions of pounds of capital. Over 90% of the businesses we have helped finance are still going today.