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The Sugar Summit in Brussels #SugarSummit

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European Parliament

60 rue Wiertz

B-1047 Brussels

Belgium

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A number of high profile retailers, charities and other stakeholders will come together to discuss ways of promoting the consumption of healthier food and drink at the European Parliamentary Sugar Summit in Brussels. This follows two earlier summits at which the Sugarwise marque was introduced and discussed at parliamentary sessions attended by The Co-Operative, Sainsbury's, Caffe Nero, and Planet Organic and chaired by the RT Hon Keith Vaz.

More can be done at to encourage greater uptake of lower sugar options.

We are shifting the focus of the debate towards positive steps to be taken to highlight healthier alternatives to sugary treats to consumers. A constructive conversation is expected.


Agenda:

Making lower sugar options more (1) available, (2) affordable and (3) visible.

(1) Availability: Getting lower sugar options on shelves and menus

  1. How do we get more lower sugar options onto retailer shelves and restaurant menus? Best practice examples include McDonald's providing cut fruit bags as a dessert option in Happy Meals, and Aldi providing a range of lower and no added sugar options in confectionary.

(2) Affordability: Making healthier options more affordable

  1. What evidence is there to suggest that price might be a barrier in affording healthier food and drink? The #DontTaxHealthy campaign advocates lowering VAT on lower sugar food and drink. What positive impact could a reconsideration of the VAT rates on food and drink have?
  2. What other initiatives taken by retailers, pubs and food service can drive positive change? eg., lower pricing on lower sugar drinks and food options on children's menus, a minimum price per unit in alcoholic drinks?

(3) Visibility: Highlighting lower sugar and healthier options

  1. How helpful is nutritional labelling such as calorie information in nudging people to make healthier choices? Are there any categories of food and drink exempt from the requirement to label?
  2. Alongside across the board mandatory labelling, might food and drink low in added sugars be highlighted in store and on shelf, as well as in food service?

Details:

Admittance by invitation only and due to limited number of places, all guests will receive further confirmation prior to the event. This invite is non-transferable.

GUESTS SHOULD BRING PERSONAL PHOTO IDENTIFICATION AND A COPY OF THE INVITATION

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Previous Summit attendees included representatives from:

Department of Health, Public Health England, Unite the Union, House of Lords, British Soft Drinks Association, Food and Drink Federation, Royal Voluntary Service, Compass Group, Tesco, Caffe Nero, Jamie Oliver Food Group, Association for Nutrition, Revital, Keller & Heckman, PLMR, National Obesity Forum, Action on Sugar, Children's Food Campaign, Whitworth's, Merisant, CBL Drinks, Diablo, Cavalier Chocolates, Plamil Foods, Euromonitor, Research Engine, Sweet Enough, Geraint Davies MP, Sensus, JimJam's, HeyLikeWow, Minioti Ice Cream, Britvic, Obesity Health Alliance, Zenith, Sustain, Public Health Collaboration, London School of Economics, Footprint, Connect Consulting, Total Health, Fools & Queens, Zeo, Intervene, Dash Water, Bryt, Squirrel Sisters, Keith Vaz MP, Lord Clive Brooke, APPG Diabetes Group, Sugar Snub, Allergy Show, Innocent ... and more.

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Further information:

For journalist accreditation to The Sugar Summit or to enquire about being a panellist or audience member please contact rend@sugarwise.org.

Please provide accurate contact details so that we can confirm your place.

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Date and Time

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European Parliament

60 rue Wiertz

B-1047 Brussels

Belgium

View Map

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