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The Think Collective Forum: 'Crafting brands for our modern age'

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IDEALondon

69 Wilson Street

London

EC2A 2BB

United Kingdom

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Join us for an animated panel & forum discussion about what it takes to build a leading brand in this day and age. Our panelists are brand building experts from the worlds of advertising, future trends, customer intelligence and established & growing UK brands. We are proud to welcome:

  • Paul Lindley, Founder & CEO of Ella's Kitchen, a business founded to ensure his daughter Ella developed a healthy relationship with food and which has now surpassed turnover of £50m and taken over 30% of the UK wet baby food market

  • Matthew Charlton, CEO of one of the UK’s most innovative advertising agencies, Brothers & Sisters; whose clients include Sky, Spotify and Carphone Warehouse

  • Ruth Marshall-Johnson, Director of Business Development at Futurelabs the UK’s leading futures consultancy with a diverse client base of well established and emerging & innovative global brands from Selfridges & Co to Airbnb.

  • Mark Walker, Marketing Director of commercial intelligence agency Attest who work with brands like Deliveroo, Fever Tree, & treatwell helping them develop customer insights to measure, manage and maximise their brand performance

  • James Harford-Tryer is a serial entrepreneur who established his first business at the age of 13 and is the founder of Cudoni, a rapidly growing marketplace for second hand luxury goods



We all have our favourite, go-to brands. The brands that we believe are truly the best at what they do. Not just because of how their products or services actually work but because of how they make us feel and the common values that they represent. They see the world as we do, they reflect our personality & character and they allow us to communicate things about ourselves through the choices that we make.

They are our brands and they seem to have a wonderful knack of growing with us and being able to predict what we need, when we need it. We’re so connected and reliant on our favourite brands that they’d need to royally screw things up for us to consider leaving them.

When you look at your own business how do your customers feel about your brand? Do they feel the same way? How do your competitors customers feel? Are you curious about how your favourite brands managed to develop such a deep and meaningful relationship with you?

Are you asking yourself these questions?

If you are leading a business and feel that you could improve the quality of your relationships with your customers then The Think Collective invites you to spend some time with us and like-minded people debating whats important when seeking to craft leading brands for the modern age.

After this event you’ll have a headful of inspiring ideas and insights into how your favourite brands manage to be so consistently successful in relationship & brand building. You’ll be given key takeaways and points of consideration that you can use as starting points to review your own approach to brand building and brand strategy. All of these insights come with validation built in from our panel of experts who spend their professional lives at the leading edge of brand building.

This is only the start...

This event launches our November program of workshops, toolbox sessions and mastermind meetups that will take you on a journey from debating what’s important when building a brand through to deep dives into understanding how to practically craft your brand’s meaning & purpose and identify the customers that matter, all supported by a fortnightly opportunity to sit in a room and get free practical support from brand and marketing experts.

And the best bit? This quality stimulation and pragmatic knowledge is available to you for no more than a fraction of the amount of money you could burn on a low return facebook campaign in a single afternoon! For more information visit www.thethinkcollective.com

> View our full passport ticket here

This November The Think Collective is thinking about....full schedule:

Workshop 1: Building a brand that drives your business

13 Nov 2017 16:00

A dynamic session where you’ll learn how to identify common purpose with your customers and use this new clarity to create value, driving creativity & brand behaviour within your business

Toolbox 1: How to identify the common purpose that you share with your customers

16 Nov 2017 14:00

An intense and immersive session where you’ll learn how to use a focused set of tools to identify common purpose with your customers.

Workshop 2: Creating customer intelligence for better, more mutually rewarding relationships

20 Nov 2017 16:00

A dynamic session designed to encourage you to take stock of exactly how well your business understands its customers and will learn frameworks for establishing ongoing customer intelligence designed to address knowledge gaps and allow you to focus on what matters most

Toolbox 2: How to rapidly refresh your customer knowledge

23 Nov 2017 14:00

In this intense and immersive session, we’ll share a plan for rapidly delivering fresh, objective insights into your business enabling you to make decisions based on what your customers really think, feel and need

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Date and Time

Location

IDEALondon

69 Wilson Street

London

EC2A 2BB

United Kingdom

View Map

Refund Policy

No Refunds

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