Overview:
Storytelling has the power to engage, influence, teach and inspire listeners. That’s why we argue for organizations to build a storytelling culture and place storytelling at the heart of their learning programs. There’s an art to telling a good story, and we all know a good story when we hear one. But there’s also a science behind the art of storytelling.This masterclass takes an evidence-based approach, drawing on the latest insights from psychology and neuroscience to elucidate the art and impact of storytelling for influencers, persuaders, and motivators alike.
Learning objectives:
• How storytelling can help people to process their experiences and to place people at the centre of health and social care.
• How storytelling can help someone who is not involved in your work make sense of it, connect with it and understand your why.
• Storytelling can soften the boundaries between people with lived experience and professionals.
• What practitioners might look at for in the anecdotes and stories that people share.
