£50

TrACK 2017 - Corporate Social Responsibility

Event Information

Share this event

Date and Time

Location

Location

The Circle

4-6 Staffa Place

Dundee

DD2 3SX

United Kingdom

View Map

Friends Who Are Going
Event description

Description

Corporate Social Responsibility - Guest Speaker Donald MacPherson Former Company Secretary Alliance Trust and Board of Director in ACK

Who should attend?

This course will be of interest to charities who receive, or would like to attract, funding from companies.


By the end of this course you will:

Understand the meaning of corporate social responsibility and how it can help you to attract funding from the business sector.

What's covered on this course:
  • The legal background to CSR
  • Why CSR is important to companies
  • Where to look for information on companies' approach to CSR

This is one of ten TrACK sessions, the remaining sessions for 2017:

  • Press & Media Training - Fiona Armstrong of DC Thomson - Friday 8/12/17 10am till 1pm Book here
  • Social Media - Fiona Harper of ACK - Thursday 14/12/17 10am till 1pm Book here

If you would like to attend any of these sessions you can book for £50 on Eventbrite by clicking on their corresponding links above.

This course is open to staff or volunteers from third sector organisations, community groups or individuals who are starting out or keen to learn or refresh knowledge on some of the fundamental areas of the third sector.

The Circle Dundee on Staffa Place has ample parking but can be easily reached from the town centre on the 10a, 1a, 12 and 1b bus services.

Any questions? Contact clare@alongcamekirsty.co.uk

Content of remaining courses

Press & Media

This course will appeal to people at all levels especially those who are responsible for the marketing and communications in their organisation

By the end of this course you will:

understand the different types of UK media
put together a focused media list for your charity
understand how to turn information into a story
write a good a press release

What’s covered on this course:

understanding how the media works
finding a great story
getting your story into the media

Guest speaker Fiona Armstrong of DC Thomson

Social Media


Who the course is aimed at?
This course is aimed at anyone who would like to use social media more effectively.

What the course will cover?
We will look at the different social media platforms, looking at which ones are best for you depending on your aims and your audience. We will also look at tips to gather, engage and retain followers and what to consider when putting together a social media strategy and plan.

What they will get from the course?
A better understanding of how people interact with social media and how you can engage with them effectively. You will also know how to put together a social media plan and how to balance your content to keep your audience interested.


Fiona Harper, Head of Marketing and Communications at ACK
Share with friends

Date and Time

Location

The Circle

4-6 Staffa Place

Dundee

DD2 3SX

United Kingdom

View Map

Save This Event

Event Saved