This hugely popular interactive workshop will show you how to use Twitter effectively to win more business.
You will cover:
- What is Twitter and how to use it to market your business and / or provide customer service?
- Setting up an optimised Twitter profile
- What is the Twitter language?
- Find relevant people to follow on Twitter
- Set up HootSuite to make Twitter use more effective
o Create status updates (with photos / documents)
o Identify what you are being mentioned by others
o Develop engagement
o Sharing what others say on Twitter
o Use lists to group people you are following to make listening easier
o Using hashtags
o Managing your followers
o Search for tweets mentioning your keywords in a geographical area
o Use shortened links
- What to say / not say on Twitter
- Scheduling content to have a continual presence
- Twitter Ads
- Measuring the success of Twitter