Actions and Detail Panel
Understand and Inspire Your Ideal Client
Fri 20 October 2017, 13:00 – 16:30 BST
Can you describe your ideal client? Are you speaking to them in a language they can understand?
This popular half day workshop is back to help you get a better grasp on why the 'ideal client' is an important concept for marketing – get started on writing an ideal client profile and understand how you can use it to build brand loyalty and increase sales.
Ultimately you will leave with a clear vision of how the ethos and stories behind your business can be used to identify your ideal clients, and how to engage with them in a meaningful way through the written and spoken word.
Numbers are limited to eight so that I can keep the time focused and helpful to everyone.