BRAND NEW WORKSHOP | What charity doesn't want more donors? Maybe it's more volunteers or service users? Or perhaps just more people, who may need you one day, to be aware you exist today?

Engaging new audiences, raising awareness and securing new support is bread and butter to most charities. But so often, they keep trying to attract new attention without fully understanding how they got the attention of their existing audience!

Understanding your audience is a crucial part of so many important elements of charity work. How can you fundraise effectively if you're not certain why people donated to you previously? How can you expect to find the right volunteers if you don't have a solid grasp of what commonalities your existing volunteers have? And how do you know who to appeal to for support if you aren't able to accurately profile the supporters you already have?

This workshop from Third Sector Network will approach the subject of understanding your audience better from two sides. Firstly we'll look at why it's so important to analyse and understand your audience profile effectively. How the data and information you already have access to, could be the key to future success. You just need to know what you're looking for. Secondly we'll look at effective, practical, easy to understand and low cost (mostly free) methods to paint an accurate picture of your audience.

That understanding will help you target your marketing and comms far more effectively. It will enable you to be more efficient, spend less and ultimately deliver far better results with your engagement.

So if you want to see your fundraising, volunteering or general profile awareness levels improve dramatically, without spending much (or anything!), then this workshop could be for you.

Workshop Host: This workshop will be hosted by an experienced charity and not-for-profit sector expert who has considerable experience in the area of audience analysis and targeting. He will share with you his experience in ways that will be directly applicable to your charity or social enterprise. Whether you're a small budget solo operation or well established charity with big ambitions.

Never been to a Third Sector Network event before? Here are some testimonials from workshop attendees.

Recent Testimonials:

"I can't wait to get started, this has been incredible!" - Clara (Nov 21)

"This turned how I look at everything right on it's head. I'm buzzing!" - Ben (Jan 22)

"Thanks so much! I've written so many notes!" - Robin (Nov 21)

If you are unable to attend on the day itself, please note this event is available as a 'Recording Only'. Simply go to the tickets section and select this option. You will be provided a recording of the live workshop shortly after the event finishes.

For questions about the event please email: events@thirdsectornetwork.co.uk

Call Third Sector Network on: 01509 731 971

Refunds Policy - Refunds are available (no questions asked) up to 7 days prior to the event. (On request after this date)