Unleash Your Data - tools and tactics to gain insights and improve your business

The presentation will be delivered by Lead Digital Strategist, Matt Wooller of award-winning digital and marketing agency, Fat Media. It will cover a range of tools that are available to businesses at low to no cost that will help you to interpret data and uncover insights into how people are interacting with your business. Learn about Google Tag Manager, start adding and editing tracking tags to your website without the need for a developer.

This event is aimed at CIPR members and non-members alike. If you work in PR, be it in-house or agency, this event offers a great opportunity to meet other PRs from the region and find out more about the work of the CIPR North West community.

The evening will open at 6.00 pm with tea/coffee and networking; the presentation will begin at 6.30 pm.

This event is worth 5 CPD points to CIPR members. At the event, non-members will have the opportunity to receive a special discount code that will enable them to join the CIPR without paying the joining fee.

Full payment must be received prior to the start of the event. No refunds or credit notes will be possible after Wednesday 14 February 2018 but you will be entitled to send a substitute.

CIPR North West supports iProvision - the benevolent fund for CIPR members past and present. To find out more about the charity visit the CIPR website and to make a donation visit Virgin Money Giving.

For more information, please e-mail Linda O’Neil, CIPR NW’s group administrator, at ciprnw@admin-answers.co.uk or call 0845 331 2287.