£312.72

Using Facebook Ads To Reach 40,000 People for £1

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Location

Edinburgh Chamber of Commerce

40 George Street

Edinburgh

EH2 2LE

United Kingdom

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Refund Policy

Refund Policy

Refunds up to 7 days before event

Event description

Description

Facebook ads are the new hot property in digital marketing. With an active user base, extensive data on its users, an excellent advertising interface and exception AI, Facebook us the secret weapon in your marketing toolbox.

Join this action-packed workshop and get the solid foundation you need to build super-start ad campaigns on the hottest advertising platform on the market.

By the end of the day you will be able to:

  • Plan an effective Facebook ad campaign
  • Effectively set up the accounts and tracking for effective management of your Facebook account
  • Great engaging adverts to connect to your market
  • Create effective ad account structure for maximising ROI
  • Use advance targeting to reach the right people (Yes, you can do B2B sales on Facebook)
  • Use the tricks and shortcuts to fast track your success

Course Outline:

Morning Session:

  • Planning your Facebook Campaign
  • Set up for Success
    - Facebook Business Manager
    - Facebook Page
    - Facebook Ads account
    - Facebook pixel
    - Facebook Conversions
  • Using Audience Manager
  • Creating kick-ass Facebook ads
  • Tracking and optimisation

Afternoon Session:

Practical examples and case studies. Here we will take a deep dive into specifically applying the concepts to your business. Get your hands dirty and your skills sharp!

Trainer Info:

John Daniels is the founder of The Lean Marketer, Edinburgh.

He is a digital marketing specialist with 18 years’ experience in tech and 10 years’ experience in digital marketing working with more than 300 clients across 3 continents, including UK companies like Float, Administrate the Edinburgh International Festival and Remax Scotland.

He draws on his diverse experience and a passion for data-driven results to deliver a unique mix of cutting-edge technology and tales from the trenches to turn stress tested best practices into real world results.

Members of Edinburgh Chamber of Commerce should book their place at a discounted rate here.

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Date and Time

Location

Edinburgh Chamber of Commerce

40 George Street

Edinburgh

EH2 2LE

United Kingdom

View Map

Refund Policy

Refunds up to 7 days before event

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