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Using predictive models to deliver 87.5% CPA reduction

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Heddon Street Kitchen

3-9 Heddon St, Mayfair

London

W1B 4BE

United Kingdom

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At today’s roundtable event we will discuss how using machine learning techniques can enable accurate attribution and predictive modelling, to analyse current and historical customer behaviour and make predictions about their future purchase intent - or otherwise! - and use of your website. By using predictive models and machine learning you can assess the likelihood of future outcomes and steer your business in the right direction.

Hear from our keynote speaker, Chris Liversidge, director at Queryclick and gain insight and tips on cutting edge use of machine learning in marketing

Speakers: QueryClick

Date: Tuesday 16th April

Venue: Gordon Ramsay's Heddon Street Kitchen, Soho

AGENDA

12.30pm - 1.00pm Drinks Reception & Networking

1.00pm – 3.00pm Talks, Lunch & Roundtable Discussion

Who should attend: Heads of Ecommerce, Ecommerce Managers, CMOs, Digital Marketing Managers, Heads of CRM, Heads of Customer Insight or equivalent at retailers with revenues of over 1 million, no agencies please.


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Location

Heddon Street Kitchen

3-9 Heddon St, Mayfair

London

W1B 4BE

United Kingdom

View Map

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