VAA Art Café: Exhibiting for Success at Art Fairs & Exhibitions

This session is for artists of all levels who would like to understand the best tips for enjoying a successful show, as well as the selection process for commercial art fairs and exhibitions.

Sophie Lucas is an art historian, curator and writer. She currently holds the position of Fair Director at The Other Art Fair, an international fair for emerging artists presented by Saatchi Art. She leads the Brooklyn, Chicago and Toronto editions. Over the past seven years, Sophie has been instrumental in developing the international editions of The Other Art Fair in Australia and the US. In 2018, she successfully launched the Chicago edition at Mana Contemporary, Pilsen, and re-positioned the Brooklyn fair to present as a key satellite fair during Frieze NY week. As Fair Director, Sophie writes and presents bespoke lectures on art history and art investment for organizations such as The Times, The Wall Street Journal and Creative Mornings Field Trips.

This session will help artists of all levels to pivot their art practice, covering:

• Exhibiting for success at Art Fairs & Exhibitions

• Self-representation, how to build your tribe through events

• How to communicate your story to reach new audiences & art buyers