VIDEO-MAKING FOR SOCIAL MEDIA - Training Workshop in London

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Central London - address TBC soon


United Kingdom

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At this day-long workshop you discover how to create professional looking NO-COST videos using only the tools you already have — your laptop and your mobile phone!

“I can honestly say, without doubt, it was the most valuable course I have ever taken, based on the tangible elements I could take away, as opposed to just ideas and concepts …” - Samuel Russell, Marketing Executive, Fairfax Meadow Ltd

"It was fantastic! I would most definitely recommend the workshop to others who are looking to up skill themselves on video and audio. I can’t wait to start creating videos for my organisation!” - Ella Honey Sunley, Youth Engagement Officer, Hawk Training Ltd

Video marketing has come of age. With the explosion of mobile computing, everyone has access to this persuasive medium, with most people preferring to watch, not read information… Video-Making for Social Media from Micomms Ltd teaches you how to create your own professional-looking NO COST videos using only the tools you already have on your desk: your laptop and your mobile phone… while, at the same time, creating the kind of results you’d only expect from a professional video company!

The secret is in the structuring...

On this informative and fun training session you learn all the tricks of the trade that video companies use every day:

• How to structure, write and deliver your script
• How to conduct a filmed interview
• The golden rules of video and still photography
• How to put movement into still images
• How to find and use free music and special effects
• How to edit everything together for professional results
• Developing an internet video strategy … and much more!

DAY 1 — Make a Video with your Smartphone

The sessions are designed to help you plan and execute your video project, with hands-on exercises along the way:

SESSION 1.1 Introduction - Living in a video world
In this session we briefly look at the dramatic increase in the use of video in social media; people’s viewing habits and their expectations.

SESSION 1.2 Training videos – structure, engaging, stakeholders
If your video doesn’t engage, viewers will click away. We show you how to avoid this by structuring your content — and planning your project for best results.

SESSION 1.3 Words - Structuring and writing your script
‘Where to start’ is the most difficult bit. We help you to decide your objectives, clearly identify your target audience and what they will want to see. Then we look at structure and start writing your script.

SESSION 1.4 Sound - Recording your voice-over (coaching)
Natural performers will love this session! If you’re a little more timid, you’ll be pleased to know that you’ll get full support to build your confidence. Even if you’re not doing your own VO, you’ll learn how to direct someone else more effectively.

SESSION 1.5 Music - Finding & mixing copyright-free music
Music can make a tremendous difference to the impact of your video, if used carefully. We show you where to find music and how to stay clear of copyright infringement dangers.

SESSION 1.6 Visuals - Pics & Clips: Golden Tips
How many pictures have you taken and forgotten about? Thousands? Still pictures are invaluable for video-making. Here, you learn golden photography rules and how to take the kind of video footage the pros would envy!

SESSION 1.7 Interviews - The ‘Happy Customer’ interview
A well-filmed interview can create a huge amount of credibility for your message. We show you how to ask the right questions and capture everything on video the way the professionals do.

SESSION 1.8 Editing - It’s all in the edit
Editing is the make or break of any video. We introduce you to easy-to-use editing software and show you everything you need to know to edit and master your video, ready for uploading onto the web.

SESSION 1.9 Social Media - Publishing and distributing
We look at YouTube, QR codes and discuss how you can use your videos to great effect — and how to get more people to watch them.

SESSION 1.10 Review - Questions and Answers
This bit is short because Q&A happens all day — and besides, you’ll be aching to start filming your next masterpiece!

What will you need on the day?

You can simply watch and take notes. But we highly recommend that you join in and do the exercises yourself — so if you want to ‘create as you learn’, you’ll need:

1. Mobile phone — video-capable phone (smartphone is ideal)
2. Your Laptop — (with ideally a minimum of 2Gb RAM)
3. Free video software download
4. Free audio software download

We’ll send you links to free software a week before your training day.

Book your course TODAY!

Knowing how to create professional video presentations will put your business leaps ahead of the competition. You already have the tools — now all you need is the knowledge.

Special Rates
6+ delegates? Let’s discuss discounts: web@micomms.co.uk

DAY1 and DAY 2 (learning more advanced techniques incl Green Screening) are also available for IN-HOUSE training - just contact us via web@micomms.co.uk to arrange a date.

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Central London - address TBC soon


United Kingdom

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