Creating a finished video product isn’t just about hitting record. This course takes you through the structured phases of video development—from the basics of production to planning and final creation. It’s about organisation, content flow, and turning raw footage into something viewers actually want to watch (on purpose).
Each module focuses on a key part of the production journey, ensuring that you grasp what happens before, during, and after the camera rolls. Whether for marketing, education, or entertainment, the course offers clarity and structure to help you move from concept to screen without a single tech tantrum.
Learning Outcomes
- Understand basic terms and tools in video production.
- Learn structured planning techniques for content development.
- Explore video creation stages and role allocation.
- Identify key post-production tasks in video assembly.
- Study methods for assessing video product outcomes.
- Examine strategies for finalising and presenting finished work.
Who is this Course For
- Content creators managing their own video output.
- Marketers using video as a communication tool.
- Educators building training or explainer videos.
- Freelancers offering video-based services.
- Bloggers moving into video-based platforms.
- YouTubers improving content structure and polish.
- Product developers creating video walkthroughs.
- Social media managers planning video campaigns.
Career Path
- Video Content Creator – £31,000 average salary
- Digital Media Assistant – £28,000 average salary
- Marketing Executive – £34,000 average salary
- Social Media Coordinator – £30,500 average salary
- Video Editor – £33,500 average salary
- Multimedia Producer – £37,000 average salary
