£169 – £199

Warwickshire Website Workshop

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Date and Time

Location

Location

The Vanilla Lounge

Henley Ice Cream Shop

152 High Street

Henley-in-Arden

B95 5BS

United Kingdom

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Event description

Description

There’s a crucial relationship between your website and search engines which, if set on the right path, can greatly increase useful web traffic so helping you to grow the number of people who are interested in what you offer.

Many people launch their website without knowing how to optimise it and either leave it as a ‘reference website’ or face hefty monthly fees to pay specialists to do it for them. Yet much of what they do is neither hidden or difficult.

Optimisation is key and, in this one-day workshop, you’ll learn how to carry out basic website optimisation with freely-available tools which will enable you to take this task into your control.

What will it cover?

  • how to test what's working and what isn’t

  • what SEO is and how it can benefit your business

  • why you need website objectives and how to set them

  • which on page factors affect SEO

  • how to implement positive changes to your website

  • cool tips on website design and content writing

  • simple rules for using images on your website

  • what key words are and how to research them

  • website page structure, where to use key words and how

  • different types of call to action buttons for your website

  • how to check your user experience

The workshop will guide you step-by-step through SEO theory then offer practical activities which give you the opportunity to apply what is learnt to your own business or community website.

Who is it for?

This course is suitable for business owners and community or club Website Managers who are looking to improve the performance of their website. Attendees may be completely new to SEO or have a basic knowledge and would now like practical guidance.

How many attendees?

There will be a maximum of eight attendees.

What should attendees bring along?

You will need a laptop to complete the exercises in the workshop stage. You will also need to have a live website in mind that you want to work on. Ideally, this is your facility or business website.

You will need access to your website so you can make changes to content.

Refreshments

Tea and coffee provided. Lunch: Henley Ice Cream Shop cafe has a selection of sandwiches and cakes for purchase - and ice cream!

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Date and Time

Location

The Vanilla Lounge

Henley Ice Cream Shop

152 High Street

Henley-in-Arden

B95 5BS

United Kingdom

View Map

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