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WEBINAR: Powerful PR

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Making sure your business is visible has never been more important and PR is a powerful tool in the marketing mix.

About this event

In the digital world, PR stories reach online media outlets as well as traditional print and have the potential to be shared widely on social media to reach even more people and add credibility to your brand.

Delivered as part of the Digital Tech Cumbria programme along with CDI Alliance, in this webinar you'll learn:

  • Why PR is such a powerful tool,
  • What makes a strong news story
  • Understand the basics of writing a press release.

We'll also look at how to sell your story, the power of a good image and to increase the reach of a story both on and offline.

By the end of this 60 minute session you'll be confident to create your own news stories, pitch to the media and extend their reach.

Presented By:

Alexandra Calvert

Your presenter for this session is Alexandra Calvert - With 10 years’ experience in PR and marketing, Alex helps clients to develop strategies and campaigns that generate results for their businesses. Taking a holistic approach, Alex is an expert in guiding clients in the right direction and joining up all their digital communications.

*Please note that these webinars are recorded and made available for viewing on online platforms. By registering, you consent to the webinar being recorded and shared.


		WEBINAR: Powerful PR image

		WEBINAR: Powerful PR image

		WEBINAR: Powerful PR image
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