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Webinar - SHOP - Selling without selling

The Institute of Dental Business

Thursday, 23 July 2020 from 18:00 to 19:00 (BST)

Webinar - SHOP - Selling without selling

Ticket Information

Ticket Type Sales End Price Fee Quantity
All delegates 21 Jul 2020 £35.00 £3.32

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Event Details

Webinar - SHOP- how to sell without selling

  • Do you have problems with insufficient income?
  • Do your patients ask for the cheapest rather than the best?
  • Do you feel you talk patients out of treatment when describing options?
  • Do you feel like you are to a pushy sales-person?
  • Would you like to be less dependent on the NHS?


You are not alone, and dental practices have had these problems too. and there is a way that you can transform your treatment plan conversions and fee income

This is a very cost-effective introductory webinar designed to ensure that you can create the practice of your dreams

Now, is the time that your stress and worry is eliminated for good.


Join us on this webinar and discover what you need to know to solve your treatment plan conversion issues.

This Webinar series is an introduction to and supplementary element of our Transform your Practice in 10 Days workshops


Who could attend?

  • Practice owners who have had a tough time managing their time, too much to do and too few hours.
  • Practice owners who are constantly looking for ways to improve their practice
  • Practice managers who experience overwhelm, confusion or lack of direction
  • Practice managers who what their practice to be better than the competition
  • Associates who are fed up with the UDA rat race
  • Associates who want to do more and better work and are considering practice ownership
  • Team members that want to move their practice from average to the best
  • All team members and GDC registrants


The webinar will be held online via go to meeting, the link will be sent on confirmation



For you to have a new approach to talking treatments.

For you to be aware that there is expert, experience support available for you and your team, should you need or want it.



By the end of the webinar you will have a new structure for your treatment plan conversions.


Learning outcomes

As a result of attending this webinar, you will have a framework to plan and execute that will make it easier for you to discuss treatment plan options.


Learning content

This webinar uses transformational approach using the word SHOP as a framework for learning.


GDC developmental outcomes

This webinar has elements of all four GDC development outcomes, A B, C, D, depending on your role within the team

A         Effective communication with patients, the dental team and others across dentistry, including when obtaining consent, dealing with complaints, and raising concerns when patients are at risk;

B          Effective management of self and effective management of others or effective work with others in the dental team, in the interests of patients; providing constructive leadership where appropriate;

        Maintenance and development of knowledge and skill within your field of practice;

D         Maintenance of skills, behaviours and attitudes which maintain patient confidence in you and the dental
profession and put patients’ interests first.


A link to obtain your certificate will be supplied after the event,

2020 webinar dates Thursdays 18:00-19:00 Thursdays

January                      23rd     Stretch for Success make 2020 your best year yet

February                   27th     The joy of a SMART appointment book

March                        26th     Salary structures and remuneration packages

April                           23rd      The ART of effective recruitment

June                            4th        The 4 R’s to filling your appointment book with gold

June                            18th      Guaranteed referrals and testimonials

July                              23rd      SHOP – Selling without selling

September               24th      START to succeed and TRACK your progress

October                    22nd      Leadership with HEART

November                26th      Becoming GREAT



You can find out more about working together effectively here

Do you have questions about Webinar - SHOP - Selling without selling? Contact The Institute of Dental Business

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When & Where


United Kingdom

Thursday, 23 July 2020 from 18:00 to 19:00 (BST)

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The Institute of Dental Business

Dr Jane Lelean

Dentist BDS U.Lond)

Accredited Coach PCC ICF

NLP Master Practitioner

Certified NLP trainer


Today Dr Jane Lelean is a successful international business coach and trainer working with clients in 57 market sectors and specialising with dentists and their teams.

Jane's background as a dentist and experience of running her own successful practice, she has a passion for working with dental practices and their teams.

Jane works with clients all over UK, Eire, Europe and as far away as Australia.

Together we will make your good practice great


For more information about working together visit

  Contact the Organiser

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