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Website development for your small business: Webinar

Website development for your small business: Webinar

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Event description
The principles and practices of developing a website for your business - webinar

About this event

Who is this webinar suitable for?

Suitable for business owners who are thinking about getting a website, or those who have just started to put one together.

This webinar has been designed as a beginner's guide for businesses focused on the subject of website development, (i.e. setting up a website for your business).

Overview:

We'll look at the principles and practices of developing a website for your business, covering topics from buying domains to Google ads.

Agenda:

Audience Demographics and Website Domains

  • Your target audience and their behaviours
  • Domains, email, hosting, speed and https

BREAK / Optional networking time

Website Structure, Keywords, GDPR and Analytics

  • Use of keywords, colours, and good site structure
  • GDPR, cookies, compliance, and risk
  • Analytics - measuring activity and results

BREAK / Optional networking time

Website Building, Google Ads and Traffic

  • Template-based DIY website building
  • Pro and cons of different packages
  • Google Ads (previously AdWords), pay-per-click, maps and traffic

Please note:

The breaks have been designed to coincide with a change in the webinar's focus area within the subject of website development. You can attend all three sections using the same link, or choose the parts that suit your needs.

The webinar may be recorded, however, having your Camera and microphone on is optional.

Data Collecting:

Information collected here will be processed by Wenta and shared with our programme partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government for programme data reporting purposes only. Data that is collected here will be used to provide further business advice and support information to you. Please visit Wenta’s Privacy Policy for more information.

If you do not wish for your data to be used for marketing purposes such as the Wenta Mailing List, please ensure you do not select the relevant box for the Mailing List ‘opt-in’.

Data Sharing:

We have data sharing arrangements in place with programme and contract partners such as Hertfordshire LEP, Watford Borough Council, Stevenage Borough Council and Ministry of Housing, Communities and Local Government, who we work with to provide certain services to you. Under data sharing arrangements, certain personal information is shared for a specific purpose. The local authority or organisation receiving the information must only use that information to carry out that specific purpose, and keep your data safe and secure. Please visit Wenta’s Privacy Policy for more information.

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