Week -2 Digital Clean up & LinkedIn Lab
Bring: Laptop + charger (essential)
What you’ll learn (and actually use)
- Professional digital footprint: audit Google results, fix privacy settings, and remove/redesign posts that undercut credibility.
- Recruiter reality check: what hiring managers actually scan (photo, headline, About, top 3 experiences, skills, activity).
- LinkedIn that works: headline formula, punchy “About,” quantified bullets with STAR proof, clean URL, contact settings.
- Social media alignment: tighten Instagram/TikTok/X bios, highlights, and privacy so your platforms don’t contradict your CV.
- Email signature + contact hygiene: consistent identity across LinkedIn, CV, and email.
Why it matters
You’re searched before you’re shortlisted. A messy online presence quietly disqualifies strong candidates.
Week 2 gives you a clean, credible digital profile that supports interviews, internships, and referrals.
You’ll leave with
- Polished LinkedIn profile: refreshed photo/banner, sharp headline, focused About, STAR bullets, skills, and a custom URL.
- Recruiter-ready settings: correct visibility, contact options, and “Open to Work.”
- 30-minute Social Media Clean-Up Plan: privacy checks, bio refresh, and highlights/pins for Instagram/TikTok/X.
- Professional email signature: copy-paste template with role, links, and conventions.
- Personal brand tagline: one-line value statement aligned to target roles.
- Metrics to prove impact: quantified results added to two key experiences.
- Coach notes: one priority upgrade + a one-week action list to lock in gains.
What to bring
- Laptop + charger (non-negotiable).
- Notebook/pen (we’ll also provide a checklist).
- Smart-casual—comfortable for working.
Who this is for
- Students with good content, weak online framing.
- People who worry past posts could cost opportunities.
- Society leaders/volunteers who want their impact to show credibly online.
- Career-switchers or international students needing UK-norm signals.
